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Debunking The Self Help Industry Debunkers!




I love the self help industry. During the past twenty years or so, I’ve been fortunate enough to have studied and practiced a lot of self help information and techniques offered by many great teachers, through their books, audios and videos etcetera. And I'm truly glad that I discovered a lot of the self-empowering material offered.

Recently it was brought to my attention that there are several people or groups who seem to make it their business to try to disprove, discredit and debunk most of the info and material offered via the self help industry. I’m sure those people have their reasons for doing so, but I doubt those reasons are truly healthy or helpful to anyone.

Upon examination of some of the work of the so called debunkers, I had several insights into the possible reasons why anyone would want to debunk the self help industry, as well as insights into the kinds of people who’d want to do it and their motivations for doing so. I’ll share my insights with you on this truth shortcuts page.

'In a controversy the instant we feel anger we have already ceased striving for the truth, and have begun striving for ourselves.' Buddha - 563 BCE - 483 BC

Self Help Industry Insight into Why Anyone Would Seek to Debunk the Industry?

After considering this question I came up with two possible candidates. There might be other candidates but one thing’s for sure, some people or groups of people somehow feel threatened by the self help industry and so wish to debunk it.

As you probably know, there’s a lot of conspiracy theory/fact websites on the internet. A large percentage of those conspiracy sites focus on the so called - illuminati, new world order, secret government and negative elite kinds of scenarios, in which the masses are somehow kept dumbed down or dis-empowered.

According to the conspiracy community, the fear-based groups' propaganda machines serve to limit the masses’ knowledge of their own personal power, through the use of disinformation, corruption and outright lies etcetera. If this is true, then it makes perfect sense that those groups really do want to debunk the self help industry.

Another candidate for possibly wanting to debunk the self help industry is the pharmaceutical industry. After all, it’s scientifically known that the placebo affect (belief) is anywhere between 35-60% as affective as any invasive treatment, thereby rendering many treatments unnecessary, resulting in lost profit for Big Pharma.

This means that if a person’s belief in any non-invasive healing or treatment is strong enough, then actual medicines or procedures are unnecessary for healing.

Check out Gregg Braden’s 'The Divine Matrix' documentary for proof that if your belief is strong enough, even cancer can be cured without meds and even after the medical profession has given up and resigned people to their fate. I know the truth and power of belief myself and so I rarely use pharmaceuticals, although I would use them if I felt it necessary.

Considering that the self help industry, in general, serves to help people help themselves to discover their personal power, it makes perfect sense for certain negative groups to make it their business to try to discredit, disprove and debunk the self help industry, either for control or due to loss of profit for instance. And it does explain why certain people would desire to or bother to debunk the industry!


self help industryThe Bottom Line is it's a Belief Driven Universe!

So it may actually be true that one or more of these groups would feel the need to attempt debunking the self help industry. I’m not saying it is or it isn’t true, but instead I’ve allowed for the possibility that it may be true and thus have satisfied my curiosity. Each of us must examine the data on hand and form our own conclusions.

And whilst inquiring, observing and examining, hold the realization that: ultimately, it doesn’t matter what anyone does to try to deter people from discovering their personal power, because we only have to start paying attention to how our mind works in order for the ball of discovery to begin rolling

'Troublesome nocebo [opposite of placebo] cases suggest that physicians, parents,
and teachers can remove hope by programming you to believe you are powerless.' Bruce H. Lipton, Ph.D. - www.brucelipton.com

Self Help Industry Insight into What Kinds of People Desire to Debunk the Industry?

Thinking about the writers of the debunking material, and understanding that, in general, the way that we speak and write are expressions of our thoughts and beliefs in action, it makes perfect sense to me that...

These Kinds of People Probably:

Hold a belief of lack – by highlighting how much money the self help industry generates. They could just as easily realize that more people are waking up to the truth that we create our own reality through our thoughts and beliefs, and that we live in an abundant universe where all are catered to and cared for.

More people are asking about the true nature of life and how to create a more positive reality for themselves, so more perspectives are being offered in response to the asking. So what if self help teachers make money from their teachings?

Live from a fear perspective

- by derogatorily highlighting that the self help industry’ observes and states that all problems and challenges begin in our mind, that we are the reason why those challenges manifest and current external factors and circumstances are irrelevant to our future experience.

The debunkers fear that we’re not dealing with the external reality; all the while they do not understand that we create our experience of reality as we go along, at every instant of our existence, based upon our thoughts and beliefs.

How easy it is to identify one or two bad eggs operating within the self help industry, then to use that so-called evidence to attempt to discredit the whole industry. It’s like saying that all red wine is bad because you had one bad tasting glass or bottle.

Have a closed-minded, cynical or pessimistic personality - if they were open-minded, they’d look at one, ten or one hundred self-empowerment and self help systems and because they hadn’t used them all, they’d remain in a state of openness or skepticism towards them. Or perhaps they’d study one or more of these systems and know for themselves the truth that the self help industry helps millions. Instead they condemn them all.

Have a need to be right by proving others wrong

- what better way to satisfy and beef up one’s ego than by making yourself right at somebody else’s expense or at the expense of an entire industry?

Do not understand how life and the Universe really work - but instead they hold on to the old ways and beliefs. They don’t realize that: by the laws of attraction and reflection - what you put out is what you get back. Thus, when we focus on negativity and wrongdoing, negativity and wrongdoing must be reflected back to us, it’s the law!

'We should be careful to get out of an experience only the wisdom that is in it - and stop there - lest we be like the cat that sits down on a hot stove-lid. She will never sit down on a hot stove-lid again, and that is well; but also she will never sit down on a cold one any more.' Mark Twain – 1835 - 1910

Self Help Industry Insight into What Would Motivate an Individual to Debunk the Industry?

As best we can, let’s put ourselves in the shoes of a self-empowerment or self-improvement industry debunker to see if we can discover the motivations behind the writing and the so called debunking material.

Perhaps the debunkers did it purely for the money they’d earn from it. In which case everything they’ve said can be taken very lightly. After all, if you’re operating purely from a monetary perspective, then there’s no integrity and no love!

No love of what you’re doing and no integrity behind the words written. Sure, you can identify and isolate a few facts from 'insincere self help industry experts' and use them to make your case, but that’s not coming from a perspective of love.

However, if we’re sincere our words reflect our beliefs and our beliefs result from our thoughts and definitions. And when we’re operating from a state of love, that love shines through our work and our very words are infused with love. When you read material infused with love you can’t fail to notice it.

Maybe the debunkers had a poor experience with a self-empowerment or self-improvement book, DVD or course that, apparently, didn’t work for them and so they’re enacting some form of revenge through their writing.

Or perhaps they're living in such a place of pain, suffering and fear that the idea and prospect of trying to debunk an entire industry somehow makes them feel better.

'When that which is god - or that which is that which man wants to call "God" - is being understood by man, man has to translate it into the format he understands. But this Energy - this Source that man is giving the label of "God", cannot be quantified in anything that man understands. And as man attempts to do it, the distortions are enormous.' Abraham-Hicks - www.abraham-hicks.com

Self Help Industry Insight into the debunking mindset

Consider the atheists’ argument against the existence of God, in which people like Richard Dawkins are trying to debunk the idea of God or All That Is, all the while, apparently, not realizing that non-belief of something is still belief of something else

The atheists’ basic misunderstanding lies in placing the Universe or God as something outside or separate from themselves. However, there will come a time in everyone’s life, or perhaps at the time of their physical death, when they’ll remember and know, beyond belief, the truth about the existence of God.

Many teachers will inform you that trying is a key word here, because any form of trying is indicative of ego action. When we try we’re not clearly connected to God or All That Is. When we’re connected there’s no trying, there’s only knowing and doing, doing whatever we do with integrity and love in every moment.

All beliefs are equal, simply because there’s no one outside of us to confirm these things for us, in fact, there is no outside!

We don't act against or push against anything unwanted, because we’ve understood the futility of that, but rather, we focus only upon that which we now choose or that which we say we now desire, with the feeling of love.

We don't arrogantly make our ideas, principles, theories or scientific understanding absolutely right at the expense of someone else’s belief systems, belief systems that may be serving those people very well.

It’s not our job to prove another wrong, but only to know, through love, what is right for us as individuals in this moment. And then by living and operating from this perspective, if an appropriate opportunity arises, to share these insights, inspirations and infusions of love with others.

Anyway, I’d like to thank all of the self help industry debunkers for providing enough material for me to write this entire page. I even managed to embed some metaphysical concepts within the writing, so it’s all been worthwhile.

To you discovering truth and clarity in your now moment, eternally


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Please Note:

Dear friends, the site is in the process of being updated in order to be more responsive to multiple devices. Once completed it will be smart phone and tablet friendly and will also have a new modern look and feel. As of December  2017 all the entry level pages have been updated. I'm now working on the Deeper Level pages. Many thanks for your patience, Eddie.



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